Qin hongjin, chairman of water lily mattress, accepted《Jiangsu furniture》Magazine.
Release time:2017-06-11 Water lily mattress
How to rejuvenate your youth in a new market environment, a 30-year old enterprise? In 2015, the water lily mattress ushered in the new patriarch qin hongjin.
The new boss gives the water lily new hope, any brand success, the enterprise leader is the first element. "As an old company in the industry, the lilies brand has rich brand equity and has a strong support for China's manufacturing. We will continue to carry the flag of national mattress brand." Qin Hong Kim said, now the first priority is to maintain the vitality of enterprises, brand glamour, continuity, continuous innovation, build brand and give fresh vitality, his master degree of the market at the same time, don't see is the completely industry after a 80 new recruits.
Society is changing rapidly, and people's cultural needs and spiritual aspirations are increasingly changing. According to qin hongjin, emotional consumption is a trend for older brands, which can make it true love.


